Q4 Confidential

Your destination for exclusive trend forecasts, blogs and more to win the peak shopping season. Leveraging Skimlinks' unique insights into buying habits and emerging trends, we provide the data you need to create content that drives sales.

TRENDS

The science of beauty

From Korean techniques employing fish DNA to clinical grade treatment now available over the counter, the beauty space is getting increasingly scientific. It’s not just looking good, it’s holistically pursuing anti-aging.

PDRN

Powered by a fragment of DNA derived from salmon, PDRN is the rising substance in the beauty space, promising anti-aging and rejuvenating effects. The 2,696% commission spike will only accelerate as more people learn the acronym.

Find them at: Rejuran US & UK, Innisfree, IOPE, Medicube at Ulta, LOOKFANTASTIC UK, Boots UK, Cult Beauty UK

Retinoids

Brands boosting the power of these anti-aging and acne-aiding products — beyond just retinol, toward medical grade treatments — are taking off, with 147% commission growth in 2025.

Find them at: Nurx, The Ordinary, Paula’s Choice

The Cosmetic Consult

Offering clinic quality face and body treatments via pre-soaked wipes, this burgeoning UK operation has leapt into one of the top-selling beauty brands through strong performance on wish list platforms.

Previous trends

RESOURCES

Q4 Content Inspiration

Explore our educational resources to help you prepare and get inspired for your Q4 content. These resources will be updated throughout the quarter, so check back for the latest blog posts, decks, guides and more.

Turn trends into revenue: 3 ways to win with Q4 Confidential

With peak shopping season officially underway, Q4 Confidential is your guide to the trends, products and merchants set to dominate this year.

Read now

Q4 2025 Publisher Guide: Ready, set, convert​

Q4 is the golden quarter of commerce. In this blog post, we break down what each type of publisher should be doing in the build-up to peak and during the peak season itself.

Read now

Q4 Confidential: How to get your products featured by top publishers​

In this post, we share insider strategies to help e-commerce and retail brands win premium publisher placements during the Cyber Five and Q4 shopping surge.

Read now

Not yet working with Skimlinks?

We help publishers get rewarded for the sales they’ve driven from their site. With Skimlinks, you’ll get access to 48.5k+ merchant programs and 50+ affiliate networks worldwide all under one contract. Our easy-to-use tools help you automatically monetize your content, track and optimize your performance and more. Join Skimlinks for free and start earning today.