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Best Affiliate Marketing Programs for Beginners

Posted 6 months ago by Adriana Harseva

Starting an affiliate marketing journey can be both exciting and overwhelming.  Whether you’re still defining your target audience or you have an established blog and are exploring content monetization for the first time, finding the right affiliate programs is crucial. We’ve gathered the best affiliate programs that are not only beginner-friendly but also offer great potential for earnings and growth. The following are all established global brands with loyal customers and a variety of products, so you can start testing out what works best for your readers.  And the best part is that with Skimlinks, you automatically gain access to all of them!


Fashion Affiliate Programs


Farfetch is the leading online marketplace for luxury fashion offering an extensive collection of clothing, shoes, and accessories from over 700 boutiques and brands globally. The brand offers competitive commission rates – the high average order value of luxury fashion items means that even a small number of successful referrals can generate significant earnings. With a wide range that spans high-end designer labels to emerging brands, Farfetch appeals to a broad audience of fashion enthusiasts making it an ideal affiliate program to start out with, even if you haven’t yet discovered what works best for your readers. The Farfetch affiliate program is available in the United States, United Kingdom, France, Spain, Germany and more.

Access the Farfetch Affiliate Program here



Shein is a global fashion and lifestyle e-tailer committed to making the beauty of fashion accessible to everyone. Shein offers an extensive array of products including women’s and men’s apparel, children’s clothes, accessories, and even home decor. This variety ensures there’s something for almost every audience, increasing the likelihood of finding products that resonate with your readers and followers and to help you carve out your niche. Shein continuously updates its collection with the latest fashion trends so you’ll always have something new to write about, keeping your content fresh and relevant. Its popularity, particularly among younger demographics who are both fashion-conscious and budget-aware, makes it an attractive option for publishers and bloggers looking to tap into the latest trends without breaking the bank. The Shein Affiliate program is available in the United States, United Kingdom, France, Spain, Germany and more.

Access the Shein Affiliate Program here



H&M is a global fashion brand that needs no introduction. The company is focused on delivering the latest trends in fashion, home, beauty, kids’ clothes at affordable prices. H&M’s diverse product range means you can cater to a wide audience, from fashion-savvy teens to families looking for budget-friendly wardrobe solutions, increasing the potential for successful referrals. H&M’s continuous rollout of new collections and high-profile collaborations with designers and celebrities provides fresh content to keep your audience engaged. And the best part is that they probably already shop in H&M, so all you need is to curate the best pieces in your content. The H&M affiliate program is available across the globe. Find out more about the program’s coverage here.

Access the H&M affiliate program here


Looking for more fashion inspiration? Check out our “Best Fashion Affiliate Programs” blog post or browse thousands of fashion affiliate programs available on Skimlinks.


Activewear affiliate programs


Lululemon is a premium athletic apparel retailer, known for combining style, comfort, and performance in their products. The brand has amassed a loyal following among fitness enthusiasts and fashion-forward customers. The best-selling product, the Align leggings provides a next-to-nothing sensation thanks to its buttery-soft fabric, has become an industry standard that many of its competitors try to replicate. As a leader in the activewear industry, Lululemon enjoys widespread brand recognition and loyalty, which can translate into higher conversion rates for affiliates, making it a great and risk-free choice for an affiliate program to start with. The brand appeals to a broad audience, including fitness enthusiasts, yoga practitioners, and those seeking comfortable, fashionable athleisure wear, which can help if you are just starting out and haven’t figured out your target audience yet. The Lululemon affiliate program is available across the world. Check the full list of countries here.

Access the Lululemon affiliate program



Nike, the athletic apparel, clothing, and equipment manufacturer, is one of the most well-known brands in the world, operating in over 160 countries. Renowned for its high-quality, innovative products, Nike is a go-to brand for athletes and casual sportswear enthusiasts alike. Nike is the maker of some of the most iconic sneakers in the world, including the Air Max and Air Jordan. The OVO Nike Jordan 10, a 24k gold-plated shoe in collaboration with Drake, is considered the most expensive shoe in the world for collectors, with price going up to $2 million. Nike has been a pioneer in athletic shoe technology. Some of their innovations include the Air technology in the late 1970s, the introduction of the Air Max line in 1987 with visible air cushions, and the development of Flyknit technology in 2012. Nike is also known for its commitment to sustainability. They have initiatives aimed at reducing waste and promoting the use of renewable energy in their manufacturing processes. The Nike affiliate program offers a one-of-a-kind opportunity to collaborate with one of the world’s most well-known sports brands as they aim to empower and inspire every athlete on the planet.

Access the Nike affiliate program



Adidas, a leader in the athletic and sportswear industry is a fantastic opportunity for those starting out their affiliate marketing journey. Known for its high-quality, stylish, and performance-driven products, Adidas caters to a wide audience, ranging from professional athletes to fashion-conscious consumers and casual sport enthusiasts. So, even if you haven’t figured out your target audience, Adidas is a great brand to promote while you gain insights. Beyond activewear, Adidas has made a significant impact on popular culture, including fashion and music and has cemented itself as a brand with a cult and loyal following, In 2023, the Adidas Samba has been widely dubbed “the shoe of the year”. The iconic shoe was first produced in 1949, demonstrating the longevity of the brand beyond trends, making it ideal for evergreen content.

adidas samba search trend in the last 5 years

Access the Adidas Affiliate Program 


There are hundreds of activewear affiliate programs available on Skimlinks – browse them all here.


Beauty affiliate programs


Sephora stands as a mecca for beauty enthusiasts, offering customers and affiliate partners the largest and most diverse selection of beauty products on the internet. The brand is known for stocking some of the coolest independent brands, such as Summer Fridays, Gisou and e.l.f Cosmetics and over 200 more. The Sephora affiliate program is a great one to start out with because it gives you access to over 13,000 premier products in all beauty categories, so you’ll never run out of fresh content to create. The Sephora affiliate program offers commissions on sales of all products, without brand restrictions. Sephora’s popular Beauty Insider program encourages repeat purchases and customer loyalty, which can benefit affiliates in terms of recurring revenue from referred customers. Customers get free shipping over $50 (£20) and free samples with every order. The Sephora affiliate program on Skimlinks is available globally. See full list of countries.

Access the Sephora affiliate program


Ulta Beauty

Ulta Beauty is the largest beauty retailer in the U.S., providing beauty lovers with cosmetics, fragrance, skin care products, hair care products, and salon services.he brand is celebrated for its commitment to providing both high-end and affordable options, making it a one-stop beauty destination. This makes Ulta Beauty affiliate program a great to start with – regardless what your readership niche is, you can find products to appeal to them. Ulta regularly introduces new products and exclusive collections, providing fresh and exciting content for affiliates to promote. The brand’s loyalty program,  Ultimate Rewards, encourages repeat business, which can benefit affiliates through sustained and repeat purchases. The Ulta affiliate program is available in the United States, Canada, Germany, Austria, Japan, Mexico and The UK.

Access the Ulta Beauty affiliate program


Fenty Beauty

Fenty Beauty, the brainchild of global superstar Rihanna, stormed the beauty industry in 2017, standing out with its inclusive approach and groundbreaking products. Rihanna’s involvement and passion for inclusivity positioned Fenty Beauty as more than just a cosmetics brand and turned it into a symbol of empowerment for individuals of all backgrounds. She wanted the brand to be not just functional, but inspirational:“Makeup is there for you to have fun with,” she says. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”. Fenty Beauty’s commitment to inclusivity, quality, and innovation makes its affiliate program an alluring option for those looking to start out in affiliate marketing within the beauty niche. The Fenty Beauty affiliate program is available globally. Check out the full list of countries here.

Access the Fenty Beauty affiliate program


These three global brands are a great way to start monetizing your beauty content, and there are hundreds more on the Skimlinks network



Multi-Category Retailers


Walmart offers a vast and varied landscape for affiliate marketers, especially those just beginning their journey. With its extensive product range that includes electronics, home goods, clothing, groceries, and more, Walmart’s affiliate program is a great choice if you’re still figuring out your target audience. Known for its competitive pricing, Walmart appeals to a broad customer base, particularly budget-conscious shoppers, increasing the likelihood of frequent purchases, making it an excellent choice to include in your commerce content. The Walmart affiliate program is available in the United States, Canada and more.

Access the Walmart affiliate program 


Ready to start out your content monetization journey?

Now that you know some of the best affiliate programs you can start with, be sure to select some more that fit your content strategy and audience. There are over 48,500 affiliate programs on the Skimlinks network. And best of all – it’s absolutely free to join! All you need is to do is sign up for a Skimlinks account. To qualify, you need to have an active website, regularly updated with content. Once approved, you’ll get access all affiliate programs in one place – automatically.

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