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Calendar for Public Holidays and key shopping events in the US

Posted 5 months ago by Skimlinks

Maximize revenue opportunities throughout the year by featuring the following major US tentpole shopping events and holidays in your commerce content.

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Q1 2024

There is a steady drumbeat of holidays to include in your Q1 commerce content strategy, starting with New Years, followed by Valentine’s Day and Sleep Week.

Jan 01 New Year’s Day
Jan 15
Martin Luther King Junior Day
Feb 02 Groundhog Day
Feb 04
The 66th Annual Grammy Awards
Feb 11 Super Bowl LVIII
Feb 14 Valentine’s Day
Feb 19 Presidents’ Day
Mar 01
Employee Appreciation Day
Mar 08
International Women’s Day
Mar 10
The 96th Academy Awards (The Oscars)
Mar 10-16 Sleep Week
Mar 15
World Sleep Day
Mar 17 St. Patrick’s Day
Mar 19
First Day of Spring
Mar 29 Good Friday
Mar 31 Easter Sunday

Q2 2024

Continue the momentum in Q2 by creating and optimizing content around top-performing holidays including Mother’s Day, Father’s Day and Memorial Day.

Apr 01 April Fool’s Day
Apr 01
Summer Holiday Planning Begins
Apr 11
National Pet Day
Apr 15 Tax Day
Apr 22 Earth Day
May 04 Star Wars Day
May 05 Cinco de Mayo
May 12 Mother’s Day
May 27 Memorial Day
Jun 01-30 Pride Month
Jun 05
Global Running Day
Jun 10-16 US Open Golf
Jun 16 Father’s Day
Jun 20
First Day of Summer
Jun 21
International Yoga Day

Q3 2024

Capitalize on major tentpole events in Q3 like Fourth of July and Back to School before shifting focus to December Holiday Planning.

Jul 04
Independence Day
Jul 31
National Orgasm Day
Aug 01-31
December Holiday Planning
Aug 01-31
Back to School Planning
Aug 26-Sep 08 US Open Tennis
Sep 02 Labor Day

Q4 2024

Holiday shopping during Cyber Week takes center stage in Q4, but don’t forget to highlight early Q4 events like Singles’ Day and Halloween to maximize revenue opportunities.

Oct 01
National Coffee Day
Oct 10
World Mental Health Day
Oct 14
Indigenous Peoples’ Day/Columbus Day
Oct 16
National Boss’s Day
Oct 31 Halloween
Nov 11
Veterans Day/Singles’ Day
Nov 28 Thanksgiving
Nov 29 Black Friday
Nov 30
Small Business Saturday
Dec 02 Cyber Monday
Dec 03 Giving Tuesday
Dec 24 Christmas Eve
Dec 25-Jan 02 Hanukkah
Dec 25 Christmas Day
Dec 26 Boxing Day
Dec 26-Jan 01 Kwanzaa
Dec 31 New Year’s Eve

 

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Calendar for Public Holidays and key shopping events in Australia and New Zealand

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