Dynamic Strategies and Strong Relationships: A Look into Marks & Spencer’s Commerce Content Strategy
M&S’s Rich Stoker shares their evolving commerce content strategy and how Skimlinks strengthens publisher relationships.
SCMP Hearst Hong Kong: Evolving Affiliate Marketing Strategies
Ada Wong of SCMP Hearst HK shares how their affiliate strategy evolved—pivoting focus, boosting efficiency, and scaling with Skimlinks.
Unlocking the Power of Commerce Content: How Swarovski Transformed its Strategy with Skimlinks in a Remarkable Rebranding Journey
In our latest case study, we interviewed Yuting Wu, the Senior Account Manager and Regional Lead for the APAC region at Acceleration Partners, to uncover how Swarovski’s affiliate program achieves continuous growth through commerce content and partnering with Skimlinks after their 2021 rebranding
News UK: Driving growth through strategic partnership since 2017
News UK’s Ben Walmsley shares how their partnership with Skimlinks drives revenue, strengthens advertiser ties, and fosters innovation.
Part 1: How SCMP Hearst Hong Kong Started With Affiliate
SCMP Hearst shares their affiliate journey with Skimlinks, from beauty to fashion, and how content drove post-COVID growth.
How ICONIC leverage their commerce content opportunity
THE ICONIC: Australia/NZ’s top fashion retailer. Since 2011, they’ve delivered seamless shopping. Skimlinks partnership drives 287%+ commissions and 116%+ traffic for their affiliate program.
GQ Taiwan: Building their Commerce Content Strategy with the Skimlinks Editorial Team
We spoke with Stephen Chen, Site Director at GQ Taiwan, to hear about his experience in building and launching their Commerce Content strategy with the help of the Skimlinks Editorial Team.
Merchant Case Study: Klook
Klook’s affiliate program saw 49.8% sales growth! They empower publishers with timely product info, local support, and performance-based commissions. Partner with Klook & Skimlinks for travel content monetization.
Merchant Case Study: Lovehoney
Sex sells. And a brand that knows a thing or two about that is Lovehoney. They’re one of Skimlinks top merchants and we sat down with their affiliate marketing manager Catherine Dunn to discuss their strategy for success. Key numbers 2019-2020: H1 2020 vs H1 2019 36% increase in UK clicks 200% increase in US total order value […]
Balancing Commerce and Content while staying true to their Editorial Mission
Inverse’s Head of Audience reveals their commerce content strategy! Learn how they quadrupled revenue & use Skimlinks Editorial Commerce Content.