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Calendar for Public Holidays and key shopping events in Australia and New Zealand

Posted 6 months ago by Angelique Parungao

The average publisher on Skimlinks doubles their commerce content revenue in the holiday season. In Australia, commerce content saw a remarkable 62% increase in EPC and a 31% increase in publisher commissions last year.

Here is a selection of public holidays and events that can inspire publishers to write for their audience in Australia and New Zealand. Publishers may decide to write their articles several months in advance to get better SEO traction or simply because consumers are shopping early.

Feeling inspired? Sign up and start monetising your commerce content through Skimlinks.

Q1 2024

This quarter, we see various e-commerce opportunities – from Back to School to Valentine’s Day to Click Frenzy Travel.

New Year’s Day 1 January
Back to School 1 to 31 January
Australia Day 26 January
Valentine’s Day 14 February
Sydney Mardi Gras 16 February to 3 March
Melbourne Fashion Week 23 February to 3 March
Afterpay Day March
International Women’s Day 8 March
Click Frenzy Travel 19 to 23 March
Easter Sunday 31 March

Q2 2024

With Mother’s Day, Q2 also welcomes big shopping events such as Winter sales, EOFY, and Click Frenzy Mayhem.

Sephora Beauty Insider Sale April
Earth Day 22 April
Labour Day 1 May
Click Frenzy Mayhem 11 to 14 May
Mother’s Day 12 May
Australia Fashion Week 13 to 17 May
Pride Month June
End of Financial Year Sales June
Apple Spring Release June
Winter Season Begins June
Start of Winter Sales 19 June

Q3 2024

Get ready to attract early holiday shoppers this quarter and start preparing your content alongside features on various sales and Father’s Day.

Samsung Unpacked July
Amazon Prime Day 23 July
Christmas in July 25 July
Paris Olympics 26 July – 11 August
Afterpay Day August
Click Frenzy Travel 07 to 11 August
Vogue Online Shopping Night September
Spring Sales September
Apple Event September
THE ICONIC Birthday Sale September
Father’s Day (AU) 1 September

Q4 2024

This quarter’s holiday events, like Christmas and Boxing day, are strong opportunities for publishers to produce commerce content.

Halloween 31 October
Singles Day 11 November
Click Frenzy: The Main Event 12 – 15 November
Black Friday 29 November
Summer season begins December
Holiday Gift Guides released December
Cyber Monday 2 December
Green Monday 9 December
Free Shipping Day 14 December
Christmas Eve 24 December
Christmas Day 25 December
Boxing Day 26 December
New Year’s Eve 31 December

Calendar for Public Holidays and key shopping events in the US

Calendar for Public Holidays and key shopping events in the UK

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